Residence Yacht Club
Residence Yacht Club Brand Identity, Website & Brand Materials
2025
Residence Yacht Club, a boutique yacht charter club based in Miami, sought a brand presence that reflected the level of service and experience they offer their members. Known for their highly curated, concierge-style charters, the club required an identity system and supporting materials that communicated sophistication, exclusivity, and trust.
The project encompassed a comprehensive brand refresh, along with the development of key brand touchpoints. From member-facing collateral and premium printed materials to digital marketing assets and a fully redesigned website, each element was thoughtfully designed to mirror the effortless luxury of the Residence Yacht Club experience.
The resulting brand presence balances elegance with restraint—an identity that feels refined, confident, and consistent across every interaction with the brand.
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